Sky

Hi! I’m Sky Chen — a Los Angeles–based music marketing and creative professional, currently pursuing my master’s degree in Communication Management at USC. I am also an independent singer-songwriter with experience performing at local venues, promoting live shows, and building artist brands across multiple platforms.

My work centers on social media storytelling, creative direction, and event promotion. I have a strong interest in cross-cultural marketing, particularly with a focus on Asian audiences. As someone deeply familiar with Asian cultural contexts and media ecosystems, I bring meaningful insight into how artists can build authentic connections and expand their reach across diverse communities.

With a blend of creative vision, communication experience, and artist perspective, I love helping musicians and organizations develop compelling identities and share their stories in impactful ways.